Are you missing out on potential business? Do your staff know what they are doing? Sales leads can come from the web, pay per click search terms, referrals, advertising, cold calls, and networking. We always need more clients and preferably at the lowest possible acquisition cost. Networking basically requires you to pay the fee for attending the event and the cost of your time. How can we get the most from our investment, in terms of generating new clients?
Which events and which attendees should you target? Do you know how to: 'work the room'; to engage with prospective clients and discover whether you are wasting your time or not? How much time should you spend with each prospective client? How do you break away from being trapped in a conversation with one person? How do you break into tight groups of people, standing in a circle talking to each other? What if you are an introvert? What do you say that will get the prospective client interested? Which events are a nightmare to network at and which are the best? How about networking at Japanese language events, what is different and what is effective?
Dr. Greg Story is the best selling author of Japan Sales Mastery and devotes a long chapter in his book, to how to network In Japan. He is an inveterate networker, because he knows the value of making contacts and has them lead to business. Interestingly he is an introvert, who has learned the hard way how to get out there and make things happen, regardless.
Isn’t it time to get more clients for your business? Dr. Story will show the winning formulas for success. He is the Master!
For more information on Dr. Greg Story, please click here.
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ACCJ-Chubu Membership Relations Committee
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