[Important: Title Update] How to shake up an industry, create growth and get to the top by starting at the grass roots
Please note the title has been changed to better reflect the content of the presentation.
Announcement: We are pleased to announce the Italian Chamber of Commerce in Japan, the British Chamber of Commerce in Japan, and the Canadian Chamber of Commerce in Japan as a co-hosts to our speaker event! We look forward to networking with our colleagues from the ICCJ, BCCJ, and CCCJ!
How to shake up an industry, create growth and get to the top by starting at the grass roots.
ONE Championship Japan recently launched one of the most successful sporting events in the world, with a sold out crowd and a record high of 42 million viewers worldwide-- and achieved this within just 3 months. Find out how ONE Championship created such tremendous traction in such a short time not through top-down brand power, but by forming beneficial relationships with partners throughout the industry.
Andy Hata, CEO of ONE Championship Japan, will reveal how he developed the mission, strategy, and execution of this successful event and how this will impact future market expansion and revenue growth plans. You will come away with valuable lessons in how embedding within an industry can lead to lasting success.
About the Speaker:
Hideyuki "Andy" Hata is President of Singapore-based ONE Championship Japan, one of the world's largest martial arts organizations with a global audience spanning 140 countries. Mr. Hata was previously the President of Nielsen Sports, North Asia, where he was responsible for all of Nielsen Sports’ business activities in Japan, South Korea, and Mainland China. Prior to that, he spearheaded the global activation strategy for all FIFA tournaments for Sony. Hata is also a recognizable figure and respected voice in the Japanese sports industry, often speaking on television as well as at industry forums and events.
About One Championship:
ONE Championship, based in Singapore, is one of the world's largest martial arts organization. ONE Championship's global audience spans 140 countries and was recently described by Forbes as "Asia's Largest Sports Media Company." Investors include Sequoia Capital and Temasek (Singapore government fund), and a long list of corporate sponsors such as Disney, Sony, Budweiser, Shiseido, to name just a few.
Carlo La Porta, Thomas Shockley, Eric Wedemeyer, Co-Chairs
Miko Y. Liggayu , Kjell Yadon, Vice Chairs
ACCJ Sales Development Committee
Steven Bleistein, Thomas Shockley, Co-Chairs
Annie Chang, Mary Nishikawa, Vice Chairs
ACCJ Independent Business Committee
Susanne Walloscheck, Chair
ACCJ Marketing Programs Committee
David Hackett, Naoki Matsumura , Roy Tomizawa, Co-Chairs
Aiko Okada, Sam Pearson, David Wouters, Vice-Chairs
ACCJ Olympics and Sports Business Committee
NOTE 1: This event is OFF THE RECORD.
NOTE 2: If you cancel after the stated deadline, the full meeting fee will be charged to your account. Sorry, no substitutions or walk-ins.
NOTE 3: If you are driving to Tokyo American Club, please inform the ACCJ in advance as arrangements must be made and a 2,200 yen parking fee will apply.
NOTE 4: 200 yen of each participant's attendance fee will be deposited into the Sales Development Committee Fund.
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