Special thanks to Jupiter International Corporation for generously providing Contrex Water at the event. Event Overview: Join us for an engaging discussion with Mr. Kohzoh Takaoka, President and CEO of Nestlé Japan, on recent consumer trends in Japan, how the retail environment in Japan has changed over the years, and areas of opportunity. Mr. Takaoka, a 30 year veteran of Nestlé Japan, started his career in beverage sales and marketing and later moved to Nestlé Japan’s confectionery company, where he became president in 2005. As president, he propelled the KitKat brand in Japan to the top by making it a lucky charm for entrance exams, developing limited edition and local flavors, and turning the brand into one of the top souvenirs for domestic travelers. In January of 2010, he was made Representative Director & Executive Vice President, Beverage Business Group, Nestlé Japan Ltd. and that November became the Representative Director, President and CEO, Nestlé Japan Ltd. Mr. Takaoka excels at creating innovations that preemptively address consumer needs, and implements training to build this skill through Nestlé Japan’s Innovation Awards program. Mr. Takaoka is author of numerous works, including his recent book 21st Century Marketing: Digitalization and Transformation through Innovation coauthored with Prof. Philip Kotler and Dr. Mark Opresnik. In 2014, Mr. Takaoka was selected as one of 37 Internationalists in the world for his outstanding marketing by The Internationalist. Karl H. Hahne, Kiran S. Sethi Co-Chairs Reiko Nakamura, Vice Chair ACCJ Retail Committee Joseph Peters, Chair Michael Bell, Vice Chair ACCJ Direct Marketing Committee Thomas Shockley, Chair, Steven Bleistein, Co-Chair Annie Chang, Mary, Nishikawa, Vice Chairs ACCJ Independent Business Committee Susanne Walloscheck, Chair ACCJ Marketing Programs Committee Thomas Shockley, Carlo La Porta, Eric Wedemeyer, Co-chairs Kjell Yadon, Reiko Osa, Vice Chairs ACCJ Sales Development Committee NOTE 1: This event is OFF THE RECORD. NOTE 2: If you cancel after the stated deadline, the full meeting fee will be charged to your account. All guests must be accompanied by an ACCJ member. Sorry, no substitutions or walk-ins. NOTE 3: If you are driving to the Tokyo American Club, please inform the ACCJ of the make, model, color and plate of the vehicle, by the registration deadline, as arrangements must be made. A 1,700 yen parking fee will apply. NOTE 4: Special thanks to Jupiter International Corporation for generously providing Contrex Water at the event. Comments are closed.
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