Do you know what the current online retail market standard is like in Japan? Do you have the vision and the tools to compete? As e-commerce becomes increasingly important worldwide, there are still companies that are in deep denial. One fact remains clear: e-commerce will be Japan's single largest retail channel within the next 5 years.
Neta Gefen Hahne, Online and Omnichannel Director at Estée Lauder Group Companies (ELGC), will discuss how your company can prioritize the right strategies and hire the right teams to stay ahead of the curve.
Neta supervises all online channels for the 9 Estée Lauder owned companies in Japan. She has worked in online marketing for almost 20 years, with prior experience at Lacoste and Amway.
Karl H. Hahne, Chair
Kiran S. Sethi, Reiko Nakamura, Vice Chairs
ACCJ Retail Committee
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